Client: Tractor Supply Co.

Digital magazine featuring original
articles, photography, and videos

Motion was tasked with building a digital platform for Tractor Supply's monthly printed magazine. Not only did we build the platform but we were responsible for all content. Our creative team went on-site to conduct interviews with various businesses and individuals, from beekeepers to rural coffee shops with a charity mission. We then laid out every article, utilizing original copy, photography, and illustrations which were then distributed through a monthly ebalst.
Every month an eblast was sent out to subscribers to announce a new release. Customers could also access all publications through a landing page. While other team members managed the copy and video production, I managed a team to pull through every table of content page, article, recipes, as well as digital ads.